Because we understand that “garbage in is garbage out.”
Polaric by Sproutward takes messy data and makes it pretty. But better yet, we make it useful for delivering insights to maximize your business results.
Create and share metrics that make sense for your business.
Save countless hours manipulating and scrubbing data from different sources and formats.
Channel Mapping
At Sproutward, we know that not all of our customers’ data is consistently labeled and organized across the many and ever-changing platforms used to market and sell.
Polaric automates the tagging clean-up of campaign data, so that channel and campaign performance can be accurately assessed.
Channel Classification and Roll-ups
Polaric also automates the logical grouping of data and analytics based on the way you want to monitor and measure your business.
For example, Polaric automates the summary of reporting across all Paid Social or Paid Search platforms.
Polaric can also automate the summary of all campaign data based on business objectives, such as Acquisition vs. Retention.
Customer Profile Enrichment
Quantify profitability for each Customer
Create and full transactions history for each Customer
Easily identify high-value or at-risk customer segments
Currency Conversion
Working with multiple currencies can be a pain. Polaric automates currency conversion to enable side-by-side comparison across platforms and markets.
Want to Learn More?
See a demo of Polaric by Sproutward, and find out how easy it is to get started!